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H&M's New Denim Line Is Entirely Unisex

Refinery29 - 23 Mar 2017 16:30
H&M's New Denim Line Is Entirely Unisex Even a retailer as established and well-known as H&M has room for growth. Earlier this month, the Swedish brand announced its first foray into unisex clothing: a 19-piece capsule called "Denim United," which features everything from long chambray shirt-dresses to capri shorts and hoodies, all of which aren't designed for, or marketed to, any specific gender identity. The capsule, which launches today, also brings in the company's mission to close the loop on fashion production, as all the garmen...
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